12/07/2012 - MotorSport Vision Racing (MSVR) are delighted to
welcome the new Atom Cup race series to its growing portfolio for
the 2013 season.
Atomic Race Management in partnership with Ariel Motor Company
announce plans for the Atom Cup, a new UK based race series
featuring one of the most exciting cars in the world - the Ariel
Atom. Spanning 8 race weekends at the UK's best circuits, from
Brands Hatch to Silverstone, the Atom Cup will feature matched
Atoms in full race specification.
The 2013 Atom Cup would be the first time that Ariel Atoms,
already known for their legendary performance on the road and
track, race wheel to wheel in an organised single make UK race
series. Designed and built by Ariel Motor Company in Somerset, the
Atom has become an icon of minimalist design and lightweight
performance with a power to weight ratio in excess of most
supercars. Having won multiple awards and made its name as a track
day star through outright performance and legendary reliability,
the Atom Cup Series is a natural progression for the Atom.
The matched cars will feature an Atom 'Cup Spec' version of the
car, specifically designed for the Series with a modified chassis,
full roll over protection, race instrumentation and Ohlins
suspension. Engines, ECU and dampers will all be sealed and the
cars will run on control tyres supplied by Yokohama, who are
sponsoring the series. All cars will be powered by the legendary
2.0 Honda Type R iVTEC engine with the Series is also supported by
Said Paul Ormond of Honda UK; "We are very excited by the
opportunity to support this new series. Competition has always been
at the heart of Honda and the Atom Cup should provide some
excellent and exciting racing."
Designed to give drivers and sponsors both ultimate choice and
economical racing, the Atom Cup will offer 3 different levels of
package options - Bronze, Silver, Gold - that will enable entrants
to plan their race budgets ahead of the season. Drivers will be
able choose their level of responsibility from maintaining and
transporting their cars themselves right through to complete
'arrive and drive' packages.
Running on controlled race fuel, the series aims to have a level
playing field giving ultra competitive racing whilst rewarding
talent and driving ability. With 4 sessions, including 2 races on
each of the 8 race weekends, the Atom Cup will give drivers more
than 10 hours of race track time over the season. In addition to
the racing, competitors family and friends will receive
professional levels of hospitality and support to make race
weekends enjoyable, comfortable and fun both on and off the race
"The goal is to make the Atom Cup one of the most popular and
successful race series in the UK. We look forward to welcoming
existing race drivers mixed with new young hopefuls who choose to
start their racing careers with us. Spectators can look forward to
some spectacular racing at the best circuits in the UK while
drivers will experience this car in its intended theatre with
world-class hospitality services and professional trackside
assistance," said series director and promoter Mark Harrison.
The series, which is currently going through the MSA Approval
process, will run with a calendar provided by MotorSport Vision's
race organising division MSVR.
David Scott, MSVR Race Operations Manager said: "We are
absolutely delighted to welcome Ariel to MSVR and pleased that
Atomic Race Management and Ariel have chosen to launch their new
and intriguing race series with us. The Atom Cup would be the first
race series in the UK for these extraordinary cars and we are all
looking forward to it developing and thriving with MSVR. We fully
expect the series to produce some exciting racing for competitors,
spectators and marshals and can't wait for it to start in
Already established with a one make series in the USA, the Ariel
Atom has been successfully raced under the 'Spec Race Atom' banner
in Virginia since 2010 and now California, spreading to other parts
of the USA. Organised by TMI AutoTech,
Ariel's dealer and licensee in the USA, the series has
demonstrated the reliability of the race cars with no DNF due to
mechanical problems. The new Atom Cup Series will see UK drivers
competing for the opportunity to take part in the Spec Race Atom
Series in the USA.
Said Simon Saunders, Director of Ariel, "This is something that
we've talked about for a while and we have spent a lot of time
getting the details exactly right, from the car right through to
the catering. Our aim is to provide fair, competitive and enjoyable
racing at reasonable costs to drivers who want to progress from
track days, young guys who want to move into professional
motorsport and simply those who just love racing. We're keen on
making this not only a really enjoyable race series but raising the
bar in terms of the whole race weekends."
For more information on the Atom Cup please visit www.atomcup.co.uk. You
can also follow the series on twitter at www.twitter.com/AtomCup.